Terms of Service

Last updated: 4 July 2026

1. Who these terms cover

These terms apply between Aeora ("we", "us") and any business that buys our services ("you"). By engaging us you agree to them. If anything here is unclear, ask before you buy: hello@aeora.uk.

2. The services

• The Audit. A one-off, fixed-price report showing what AI assistants say about your business: where you appear, where you're cited, what's wrong, and a prioritised plan to fix it, with screenshot evidence.
• The Monthly Plan. A flat-monthly service where we implement improvements on your existing website and supporting profiles, and send you a monthly report re-testing the same questions with evidence.

3. Pricing and payment

• Audit fees are fixed and payable before work begins.
• The Monthly Plan is billed monthly in advance on rolling terms. There is no minimum term.
• You can cancel the Monthly Plan at any time; cancellation takes effect at the end of the paid billing period. We don't offer partial-month refunds.

4. What we need from you

• Accurate information about your business and services.
• For the Monthly Plan, working access to your website platform and timely responses when a change needs your approval.
• Confirmation that you're entitled to authorise changes to the website and profiles concerned.

5. How we work on your website

• We take a backup before every change and keep a log of every change we make.
• Content changes that alter what your customers read are agreed with you before publishing.
• If your platform can't support a planned change, we'll tell you rather than charge you for it.

6. No guarantees, honestly

AI assistants are operated by third parties and change constantly. Nobody can guarantee that a specific AI system will say, cite or recommend specific things, and we don't. What we commit to is the work: a rigorous audit, properly implemented fixes, and honest monthly measurement so you can see whether it's working.

7. Intellectual property

You own your website and its content, including content we create for it during an engagement. We own our methods, templates and tooling. Audit reports are for your internal use and for sharing with your advisers; please don't republish them commercially without asking.

8. Liability

Nothing in these terms limits liability that can't legally be limited. Otherwise, our total liability arising from an engagement is capped at the fees you paid us in the three months before the event giving rise to the claim, and neither party is liable for indirect or consequential losses. We carry out changes with reasonable skill and care; your statutory rights are unaffected.

9. Confidentiality and data

We keep your business information confidential and handle personal data as described in our Privacy Policy. Credentials you share are stored encrypted and deleted when the engagement ends.

10. Ending an engagement

Either side can end the Monthly Plan with notice, effective at the end of the paid period. We may end an engagement immediately if asked to act unlawfully or if invoices go unpaid. On ending, we hand over a record of the changes made.

11. General

These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction. If part of these terms is found unenforceable, the rest still applies. These terms plus your order confirmation are the whole agreement.